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WARC 100 reveals the world’s top campaigns, agencies and brands for...

Ariel’s Dads #ShareTheLoad is world’s top effectiveness campaign Clemenger BBDO Melbourne, Starcom Chicago and DigitasLBi Chicago lead agency rankings BBDO Worldwide is top network for 5th consecutive...

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5th edition of MENA Digital Awards returns to Dubai

The first awards programme to honour digital efforts in the region will unite the MENA’s top digital marketing and creative industry leaders Dubai, United Arab Emirates, 26 February 2018: The fifth...

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WPP announces merger of Burson-Marsteller and Cohn & Wolfe

Burson Cohn & Wolfe (BCW) becomes one of the world’s largest global communications agencies New York, February 27, 2018 — WPP (NYSE: WPP) today announced the merger of Burson-Marsteller and Cohn...

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More judges named for WARC Prize for MENA Strategy 2018

1 March 2018 – WARC, the international authority on advertising and media effectiveness, has today announced more judges for the WARC Prize for MENA Strategy 2018, a search for the best strategic...

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Beiersdorf confirms OMD on digital account

Proven performance cements partnership with the network Dubai, March 4th, 2018 – Following a competitive review involving digital and creative agencies, Beiersdorf (BDF) has reappointed OMD to manage...

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Tech giant talks ‘digital’ at the Gulf Print and Pack Summit

Xerox to discuss new trends and technologies that drive digital transformation wave in the Middle East and Africa Dubai, United Arab Emirates, 4th March 2018: Xerox Corporation, the leading global...

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Z7 COMMUNICATIONS HAS BEEN APPOINTED AS THE COMMUNICATIONS AGENCY FOR CHEVAL...

Opened in the Maldives in November 2013 as LVMH Hotel Management’s second Cheval Blanc Maison, Cheval Blanc Randheli is located on the unspoiled Maldivian Noonu Atoll, 40-minutes north of Malé. The 46...

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THE COUNTDOWN TO ADFEST 2018 IS ON: GET CONNECTED WITH ‘ADFEST CONNECT’, A...

6 March 2018 – With only a few weeks until ADFEST 2018, the festival has launched an exclusive networking tool called ‘ADFEST Connect’. Accessible online at www.ADFEST.com (and later through the ADFEST...

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MPC PARTNERS WITH TRACKS & FIELDS TO CREATE A BEAUTIFULLY CHAOTIC ANIMATION...

9 March 2018 – ADFEST is delighted to unveil an animated short brand film created by MPC Shanghai in collaboration with music supervision agency Tracks & Fields in Berlin. The film will feature...

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TONIC INTERNATIONAL PROMOTES NEW EXECUTIVE CREATIVE DIRECTOR

Dubai, United Arab Emirates, 11 March 2018 – Tonic International has announced the promotion of Joao Camacho, to the position of Executive Creative Director. Joao’s new role at the creative agency,...

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ADFEST UNVEILS ITS COMPLETE 2018 PROGRAM WITH F5, FACEBOOK, AOI PRO INC....

** Book tickets to ADFEST 2018 on 21st – 22nd March via www.ADFEST.com ** 12 March 2018 – ADFEST has unveiled its final four sessions, which complete this year’s Craft@ADFEST (21 – 22 March) and...

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Initiative MENA team wins Gold at the Young Lynx Media Competition

A team of two young professionals from Initiative MENA has won the Gold Award in the Young Lynx Media Competition which was announced on March 12, day two of the Dubai Lynx International Festival of...

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Adfest Introduces Live Presentations Of This Year’S Innova Lotus Shortlist

15 March 2018 – ADFEST has today unveiled 10 companies who have made the INNOVA Lotus shortlist: McCann Worldgroup (Mumbai), Colenso BBDO (Auckland), TBWA\Shanghai (Shanghai), TBWA\Hakuhodo (Tokyo),...

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du Awarded Advertiser of the Year by Dubai Lynx 2018

Festival of creativity recognises leading telco for driving influence and impact continuously since 2013 Dubai, UAE, 15 March 2018: du from Emirates Integrated Telecommunications Company has been...

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Common Ground partners with Google to launch ‘Little by Little’, a global...

In a first of its kind collaboration between the advertising industry and Google in support of the Sustainable Development Goals adopted at the United Nations, the campaign will leverage the power of...

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15 Teams Representing 15 Cities Will Take Part In Adfest 2018’S Young Lotus...

16 March 2018 – Fifteen teams from 15 cities will participate in the Young Lotus workshop at ADFEST 2018 – including the first team from Cairo, ADFEST has announced. ADK has come on board to mentor...

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Nissan most decorated brand at Dubai Lynx with 18 awards

Nissan’s #SheDrives campaign to engage with Saudi women on their road to driving took a total of ten awards Innovative ‘camelpower’ campaign picked up eight awards Dubai, UAE (19 March 2018) – Nissan...

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GET THE ADFEST 2018 APP

20 March 2018 – If you’re attending ADFEST 2018 in Pattaya, Thailand this week, don’t forget to download the ADFEST 2018 app. The app contains everything you need to get the most out of ADFEST 2018,...

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Ascential plc announces Philip Thomas as new Chairman of Cannes Lions

20 March 2018 – Ascential plc., the parent company of Cannes Lions announces that Philip Thomas, CEO of Ascential Events, will take on the additional role of Chairman of Cannes Lions when Terry Savage...

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TWENTY-ONE TODAY – ADFEST TRANSFORMS

21 March 2018 – Hot on the heels of last year’s twentieth anniversary celebrations, ADFEST starts its twenty- first year by opening its doors to welcome over 1000 delegates, juries, speakers and...

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